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Showing posts from July, 2025

Make your marketing totally unmissable. Here’s how!

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What do the following have in common? The trailer for a movie, which is part of a franchise you really enjoy. A radio interview with a musician, whose music you’ve always loved, talking about their new album. A Facebook post from an author, whose books you collect, announcing their new title. A newsletter from a brand you like and trust, announcing an exciting new product. The answer is that they are all examples of marketing you value. Marketing you wouldn’t want to miss. Marketing that doesn’t even feel like marketing. How to create unmissable marketing So, what was it that made those marketing examples unmissable? You gave permission for the marketing message to reach you. You tuned into the TV station or radio channel. You liked them on Facebook. You subscribed to their newsletter. The product being marketed (movie, album or book etc.), is something you’re interested in. The key words there are p...

Using a Secured Credit Card to Build Your Credit History

Using a Secured Credit Card to Build Your Credit History Starting Where You Are Building credit can feel like a catch 22. You need good credit to get approved for loans and credit cards, but you need credit accounts to build your score in the first place. This challenge can be especially frustrating if you are trying to recover from past financial struggles or starting out with no credit history at all. Some people in tough financial spots turn to options like an emergency title loan which can be a useful tool in certain circumstances.  Having a strong credit history can open the door to a wider variety of borrowing options. One way to start that process is by using a secured credit card. What Is a Secured Credit Card? A secured credit card works a lot like a regular credit card, but with one important difference: you have to put down a cash deposit to open the account. This deposit usually becomes your credit limit. For example, if you deposit 300 dollars, you...

The Unequal Geography of Veteran Care: What State Lines Say About Post-Service Support in America

For many Americans, the promise of support for military veterans is a sacred one, a commitment to honor service with real-world resources. But beneath the surface of well-meaning programs and VA-run systems, a more complex reality emerges: the support a veteran receives can vary drastically depending on what state they call home. A new analysis of Department of Veterans Affairs (VA) data reveals a nation of extremes. From dramatic differences in per-veteran spending to funding gaps in critical reintegration programs, the data paints a fragmented portrait of veteran care in the U.S. And while national totals may seem reassuring at first glance, zooming in exposes structural imbalances with far-reaching consequences. A Nation That Spends Big, but Not Always Well In 2023, the VA spent an eye-popping $284.7 billion on veteran benefits . That figure covers everything from medical care and housing assistance to vocational training and disability compensation. Yet despite the...