Jim, why are my sales numbers down?
Photo: Shutterstock I get asked that a lot right now. Have you noticed an unexpected drop in sales or new clients? If you have, you’re not alone. It’s a challenge, which small business owners are struggling with. Their sales numbers are down, but they haven’t changed anything. And they’re looking for answers. If this is happening to you, or you want to stop it from happening to you, today’s post contains a few of the most common culprits, along with some ideas on what you should do next. So, what gives? I’ll explain in a moment. But first, let’s address… The elephant in the room The economy is highly-volatile and has been for some time now. However, it’s in bad shape for all your competitors, too. And as you probably know, there are businesses in every sector, doing really well right now. Many have turned the economy to their advantage. Here’s what we know. When times are rough, people ...